So what do I mean by business promotion as a service? Our technicians are in a unique position. They understand the technologies they work with and generally are very up to date. They understand our company’s capabilities and how that technology can be applied for best results. They have a relationship with the customer that is generally based on high levels of trust. They can see how the customer is using the technology and likely have some insight into the goals and challenges the customer is facing. From that unique position, who better than our technicians to make recommendations for products and services that can help the customer be better off?
Blog Archives
A Tale of 2 Auto Mechanics – Which One Would you Prefer?
Like us, our customers are in competitive industries and are struggling for a business edge. They want more than just good customer service that makes them feel good. They want GREAT customer service that also helps them gain a competitive advantage. The tale of 2 auto mechanics below, is indicative of the choice we have as service providers. Which one would you prefer?
The Limiting Reality of Getting Technicians to “Sell” – 4 Reasons Why
In my opinion, a technician who feels – based on their knowledge and experience – that the customer would benefit from a particular product or service in some way, and brings this to the attention of the customer is providing a service and is not selling. It is part of their job – as important as their ability to fix or maintain the equipment itself. In fact, I suggest that they have an obligation to the customer to discuss any action that would be of benefit to their operations.
4 Questions to Ask When Evaluating Technician “Sales” Training Programs
There is a considerable amount of debate over the role of technicians in promoting services. Below are my key beliefs about the role that service technicians play in your organization and 4 questions to ask when evaluating training programs that can help you ensure you get a higher ROI.
Tagged with: customer service expert, customer service tech training, customer service training expert, how to train service technicians, Jim Baston, service management training programs, technican training programs, technician sales training programs, technician training and selling
Posted in Business, Education, Management, Service Tech Training
Posted in Business, Education, Management, Service Tech Training
5 Questions to Help you Evaluate How Proactive your Service Team Is
In our experience in working with service firms, many have found it helpful to use our ‘How Proactive is Your Service Team Checklist’ to regularly analyze their performance against key measures. It helps them focus on what matters most in an industry that is easily distracted by the demands of the day-to-day realities of the business. The complete Checklist consists of 15 key questions.
Tagged with: customer service expert California, customer service expert Canada, evaluate service team performance checklist, evaluation tool for service techs, Jim Baston, Proactive service team checklist, service team checklist, service technician checklist
Posted in Business, Consulting Services, Education, Management, Service
Posted in Business, Consulting Services, Education, Management, Service
